Redefining the way we
live, work, and play
across industries.

We work across industries, that's part of what makes us A77. Real estate and development, government, healthcare, education, retail, hospitality, technology, non profits, SaaS, professional services, experience, agriculture, and more. Innovation in one sector inspires another, which is why we don't just focus on one. If your industry isn't listed, ask.

Most consultancies pick a lane. Strategy, design, research, operations, and hand off the rest. We don't. A77 is multi-disciplinary by design, the strategy, research, design, creative, and technical all happen in the same room. While we're inside the work, we also flag what's been overlooked, opportunities, inefficiencies, leaks, because the brief is the floor, not the ceiling. Most of the time the problem isn't the play, it's that no one's looking at the whole field.

Typically the founder or CEO, and/or key directors/executives, plus whoever owns revenue, whether that is a VP of Sales, Head of Marketing, or a revenue leader. We integrate into your existing team, not around it. We attend your standups, work in your tools, and collaborate directly with the people responsible for execution. It feels like adding a senior team member, not hiring an outside consultant.

Our team is global, but with local presence. Toronto is home, and we have our team around the world from Edmonton to New York, Cairo and Dubai. We're active in North America and the Middle East. Our team is across multiple urban hubs by design, it lets us bring international context and cultural fluency to local projects, and give us direct access to markets most Canadian consultancies don't reach.

We emphasize we're GenZ-led because we're uniquely positioned between generations, and have seen the way the world works without being jaded. We see the gaps, opportunities, and we're going to actively shape what comes next. We're going to put in the work, and we bring a perspective that others often miss. Fresh thinking, fluency with new tools and behaviours, and a deep read on how people actually move, work, and connect today. That's balanced by real skill across the team, from architecture, development, strategy, AI, research, media, and more, so the innovation we lead with is backed by experience, not just energy.